Why Does Game Localization Matter? We’ll Show You
Localizing games gives publishers lots of new opportunities. Their titles will attract gamers from other countries, and new fans means more revenue. A properly localized product can often be an even bigger hit in foreign markets than in the country where the publisher’s headquarters is located. Don’t believe it? We’ll show you some specific examples (our clients’ games) of how localization can bring games to the top of the charts in the most unexpected regions.