Game Marketing Agencies in the Russian Market
There are two main types of agency, full-service agencies and specialized agencies, which differ according to the number of functions they can perform. Specialized agencies can be divided into several subcategories depending on the game promotion tools they use.
Promoting Games on the Russian Market: What Foreign Developers Should Focus On
RMAA Games CEO and video game marketing expert Vadim Tylik discusses the unique features of the Russian advertising market and what developers should focus on when promoting their games to a Russian-speaking audience.
GDC 2019 Review
The largest video game industry conference took place from March 18 to March 22 in San Francisco, where new services, gadgets and projects were announced. We selected some of the most important ones.