How to Boost Game Monetization in Developing Countries
We recently discussed developing countries and their video game markets. We primarily focused on Latin America and Southeast Asia, which are home to almost 700 million gamers. But there’s a lingering question we still haven't addressed: how can we attract low-income players and convert this number into actual profits?
Localizing Games for Southeast Asia
Southeast Asia is now the fastest-growing mobile game market in the world. The industry’s revenue has tripled over the last five years.
Localizing Games for Latin America: Untapped Potential
Latin America is home to 289 million gamers. That’s a quarter of the world’s gaming population. The Latin American market represents an amazing opportunity for major companies and indie developers alike.