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Localizing Games for South Korea

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Localizing Games for South Korea

01/18/2022

South Korea is a hi-tech country. It’s the birthplace of esports and a number of world-famous titles. In this article we’re going to touch on the primary features and strengths of the Korean market and talk about the finer points of localization.

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How to Boost Game Monetization in Developing Countries

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How to Boost Game Monetization in Developing Countries

12/14/2021

We recently discussed developing countries and their video game markets. We primarily focused on Latin America and Southeast Asia, which are home to almost 700 million gamers. But there’s a lingering question we still haven't addressed: how can we attract low-income players and convert this number into actual profits?

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Game Marketing Agencies in the Russian Market

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Game Marketing Agencies in Russia

10/21/2021

There are two main types of agency, full-service agencies and specialized agencies, which differ according to the number of functions they can perform. Specialized agencies can be divided into several subcategories depending on the game promotion tools they use.

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TAGS

Localization
Voice-over
News
Article
Promotion
LQA
Research
Interview
LQE
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