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Characteristics of the Chinese Video Game Market

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Characteristics of the Chinese Video Game Market

08/08/2022

The Chinese game market earned USD $45.77 billion in 2022, and the number of Chinese players was over 742 million. So what’s so special about the Chinese video game market? Let’s take a look.

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Localizing Games for South Korea

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Localizing Games for South Korea

01/18/2022

South Korea is a hi-tech country. It’s the birthplace of esports and a number of world-famous titles. In this article we’re going to touch on the primary features and strengths of the Korean market and talk about the finer points of localization.

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How to Boost Game Monetization in Developing Countries

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How to Boost Game Monetization in Developing Countries

12/14/2021

We recently discussed developing countries and their video game markets. We primarily focused on Latin America and Southeast Asia, which are home to almost 700 million gamers. But there’s a lingering question we still haven't addressed: how can we attract low-income players and convert this number into actual profits?

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