Tencent opens WeChat for third-party developers

News China

Tencent plans to develop gaming opportunities for its messenger - WeChat. To this end, the Chinese media corporation gave third-party developers access to their platform.

The South China Post report claims that Tencent will take from 30 to 50% of the revenue from ads sold through the games. The company will also take 40% of in-game purchases.

This is not the first project of Tencent that focuses the development on the gaming aspect of the messenger. In the end of last year, WeChat released the Tiao Yi Tiao mini game that managed to attract 100 million active users. However, this figure is considerably less than the total number of the monthly audience of the platform, which reaches one billion (!) people.

Incidentally, Logrus IT plans, in the near future, to introduce a service for multilingual support of users via WeChat. Therefore, if you plan to launch your game in China, we will be happy to help you not only with the localization aspect, but also with supporting local users!